Dr. Jin’s work serves as a framework for crisis and risk communication in a rapidly evolving media landscape and amidst emotionally charged conflict situations, ranging from organizational crises to disasters and public health emergencies. Crisis communicators facing high-stake threats have an increasing need for evidence-based guidelines for crisis information dissemination to address affected communities’ informational and emotional needs, to ensure safety and welfare of publics and organizations, and ultimately to build community resilience and aid crisis recovery. Dr. Jin’s research program in crisis management and strategic health risk communication contribute to the advancement of crisis communication theory and provide insights for public relations practice.
